Harnessing the Power of Authentic Social Media Engagement for Recruitment Business Growth
In today’s digital age, social media has become an indispensable tool for recruitment businesses looking to increase brand awareness and generate new leads. However, simply having a social media presence is not enough. To truly capitalise on the potential of these platforms, recruitment companies must engage in consistent and genuine interaction with their target audience. […]
X’s Job Search Feature – All Hype And No Substance?
X (or as some still refer to it – Twitter) recently announced with much fanfare that its new job search feature has over 1 million jobs listed. This has led some, well more like Elon Musk to be precise, to predict it could revolutionise the job-seeking landscape. But based on the experiences of other social […]
My Recruiter Valentine: Why We Won’t Two-Time You
As a supplier in the recruitment industry, we often grapple with an ethical question – should we work with talent acquisition teams? This scenario inevitably leads to a conflict of interest that makes us uncomfortable. On the one hand, taking on talent acquisition groups as clients allows us to grow our business. But on the […]
YOUR GUIDE TO EMAIL EXCELLENCE FOR RECRUITMENT MARKETING
Email remains the most effective digital marketing channel for recruiters. However, major providers like Gmail and Yahoo who handle over 2 billion inboxes, are enacting strict new sender guidelines. This guide serves as a comprehensive playbook for recruitment firms to overhaul their email strategy. By championing relevance, value, and compliance, you can transform email from […]
Fasten Your Seatbelts: Email Marketing is Getting a Makeover!
Get ready to witness the evolution of email marketing – it’s like sending pigeons in the digital age! Leading email providers like Gmail and Yahoo have turned into email fashion police, making sure that only the email elite make it to the inbox runway. This guide will serve as your passport to ensure your emails […]
Grandad, the Waitrose App and what it means for recruitment marketing
Blimey! My Dad’s been strong-armed into getting one of those, in his own words “blasted smartphones”. Why? A free cuppa from the Waitrose app, would you believe it! Watching my dad try to work his newfangled mobile has been equal parts amusing and alarming, especially for my sons. From faffing about with the touchscreen to […]
The £3,500 Wake-Up Call No Recruitment Leader needs. A quick guide to image use in recruitment marketing.
If you’ve never experienced it, let me outline it. And if you have, then you know: It starts with that dreaded email notification! Your heart skips a beat as you read it. “Your website is using copyrighted images.” Cold sweats ensue, panic sets in, and you feel sicker than a dog in a centrifuge. Especially when you […]
The Marketing Junction Supercharges IT Support and recruitment marketing with SynergyGroup Partnership.
The Marketing Junction are delighted to share the news that they have appointed SynergyGroup, a renowned IT services provider specialising in the recruitment industry, as our new IT provider. The partnership between The Marketing Junction and SynergyGroup not only elevates the level of support provided to our valued clients but also demonstrates our unwavering commitment […]
Google Analytics 4 for Recruitment Websites – what is it and what happens if you don’t switch
Google Analytics 4 (GA4) is the latest version of Google’s data measurement platform. It was launched in October 2020, and it provides a more seamless analytical experience, making it easier for recruitment businesses to understand the client and candidate journey. GA4 also has built-in candidate-focused privacy controls to align with Google’s new decoupling from third-party […]
How marketing can add value to your startup
Every startup owner wants to grow their business. But how do you actually add value to your new recruitment agency and ensure that it keeps growing? To add value, you need growth. That means constantly growing your customer base and adding new revenue streams–which demands an effective marketing strategy to create awareness of your brand […]
