Style over substance? The rise of the infographic CV

We’re all aware of the adage “a picture paints a thousand words” – a phrase that has found its true worth on the internet. Nobody really goes to the internet to read, so information on the web is usually much better presented in a visual format. Hence the rise of the infographic. Many people these […]

The GKS Associates Blog

Welcome to the GKS Associates Blog. We love to talk about anything recruitment marketing related.  So please let us know what you think, and if there is a blog you would like us to write, let us know!

New “Norms” in Marketing for Professional Services

Professional services (and I include recruitment in this too) marketing is not a realm that has a reputation for speed, especially when it comes to new techniques. The issue, as far as I see it, is that professional services are something of a lifeboat for their clients, helping them to safely negotiate the rough seas […]